LATERAL THINKING: Why we need it today

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In the past technological development replaced physical strength but off late it is replacing the way humans think. The computer algorithms happily take on the repetitive tasks. See the example of the Nutella labelling [https://www.dezeen.com/2017/06/01/algorithm-seven-million-different-jars-nutella-packaging-design] and this was way back … Continued

Information Vs. Knowledge: Our role as design educators in today’s world

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FIG:  The classification of educational objectives, known as Bloom’s Taxonomy (Bloom, Engelhart, Furst, & Krathwohl, 1956] is one of the most recognized learning theories in the field of education. It helps educators create learning outcomes that target not only the ‘what’ but also … Continued

The Business of Design: Where Design and Business Intersect

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In the 1950’s Paul Rand designed what we graphic designers, or at least this designer here among many others, considers one of the most iconic and paradigm-shifting identity designs. When Paul Rand was asked what was the secret behind the … Continued